Media, Entertainment & Publishing

Creating a social media center that integrates a database with facts and figures about films and TV shows.

contentauthor — Tue, 05 Sep 2023 08:14:00 +0000

Creating a social media center that integrates a database with facts and figures about films and TV shows. contentauthor Tue, 09/05/2023 - 08:14

How we built an application to divulge information on movies and TV shows while facilitating communication between fans of entertainment.

India

The client contacted us to transform his undeveloped idea into an MVP. We performed a product discovery workshop where we showcased our proficiency in Product Design Strategy and Web Development to better comprehend the client's requirements. We illustrated our thoughts with a wireframe that we used to present them. We highlighted the significance of a seamless user journey by drawing on our expertise in MVP Development and Performance Optimization. The client was highly impressed by this and decided to work with us to bring their ideas to life as a result.

A collection of cast and crew listings, story descriptions, and ratings for films and TV episodes that can be accessed online. They set out to build a comprehensive application to solve the WHAT, WHERE, & WHEN to WATCH conundrum for OTT and movie consumers. They even plan to provide a unique forum for discussion on films and TV shows. This application was created with the goal of assisting users in selecting the appropriate entertainment. Additionally, they aim to be the best platform in India and the world for connecting fans with the same enthusiasm for a particular movie or television show.

The client's initial idea was for an OTT guide that would provide information about films and other entertainment programs. They also intended the design to represent a social media platform where users could connect and communicate about these films and TV episodes. Our technical expertise and our talented design team worked together to make the client's dream a reality.

By working together and being generally engaged, we helped them overcome a number of business obstacles. Among them, the following stand out:

The project's most crucial component was data management. The enormous database related to the entertainment sector was the main worry. We took care of this by steadily and methodically extracting information from the IMDb (Internet Movie Database). The inspection of X-Rated films and television programs followed. The main problem was those motion pictures and television programs rated "X" in India but not in other nations. As a result, it was challenging to filter the data that was being fed into our platform. To effectively address this, our group came up with the concept of including nation-specific criteria and filters.
Our project required a sizable server to handle the volume of data associated with it. Our experienced staff initially recognized the impracticality of real-time data import. To fix this, we divided the data importation procedure into two phases, each of which dealt with the data on the listing page and the detail page individually.
Due to the numerous factors at play, we understood the significance of controlling the load time for the property, listing, detail, and timeline pages. We used the following fixes for each page in question.—

Homepage: Here, information was supposed to be imported based on many criteria, including top-rated films, recently released films, and more. The lengthy loading time of the page was adversely affected by the abundance of films and entertainment programs. This problem was fixed by limiting the number of videos that are fetched to the site for each parameter to 20. We added a lazy load to maintain speed and enable a simple user experience.

Listing Page: The search results were excessive, even with our option for advanced filters. This forced us to present the data in 20-item batches, displaying the following batch on each scroll. Our goal pace was attained, and by keeping customers from becoming irritated, we successfully increased client retention.

Detail Page: As the name implies, this page supports a lot of information, such as movie information, comments, reviews, etc. Actions like "Watchlist," "Seen," "Book Tickets," and others were also featured. The main reason for the longer load time was information on "Related Movies ."To combat this, we included section-wise lazy loading, and batch data fetching.

Timeline Page: The problem with this page was also resolved via lazy loading. We avoided compromising real-time data by displaying fixed comments underneath each article.

Our team paid particular attention to developing a strong review system to provide all user feedback in a structured way. We proceeded with a bifurcation in accordance with the reviewers because the reviews were more challenging and uncomplicated than we had thought. We now have four categories: "You," "Everyone," "Friends," and "Critics." Here, "You" highlighted user-provided reviews, "Everyone" highlighted all user-provided reviews collectively, "Friends" highlighted user-provided reviews from friends and connections, and "Critics" highlighted user-provided reviews from movie critics.
Our technological know-how and design expertise allowed us to finish the client's OTT guide platform development within the allotted time frame. We developed a social platform with the client's specifications in mind, allowing users to have individual profiles, followers, and more. By creating specific custom categories like "Topics of the Day," "Trending Movies," etc., we made it easier for the information to be shown in the right way. Additionally, we incorporated certain automated features like "Top Reviewer of the Month," which would encourage user interaction and support long-term retention.

By creating the OTT guide solution exactly how they imagined it, we successfully assisted the customer in turning their idea into reality. Some of the highlights are as follows:

A smooth application providing information about films and TV shows for entertainment fans.
A user-friendly app with smooth navigation and quick loading.
A social media platform that enables individuals to connect around a shared interest in entertainment.

An established and trustworthy professional relationship with the client was made possible by our cooperation. Major changes were postponed in order to concentrate on finding a Product-Market Fit. Our team has been given the responsibility of managing Continuous Monitoring and Performance Optimization in the interim.

Flicksbuddy (App) Testimonial

The client had envisioned an online application that would act as a guide to OTT platforms for users and enthusiasts of the entertainment industry. They sought to create a digital app that would enable users to choose what movie or TV show to watch and the best time and OTT platform for doing so. Another goal was a safe environment where movie aficionados or other fans of entertainment may interact and connect, similar to social media platforms. We were successful in creating the client's suggested product thanks to our proficiency in DXP Strategy and Consulting, MVP Development, UI Design and Implementation, and Web Development.

1 year of Core Development followed by Application Development

Flicksbuddy (App) Testimonial 2

Every company encounters unique difficulties that could decrease its effectiveness or responsiveness. Here are a few instances of challenges we had while working on this project and overcame.

Systematically collecting, organizing, and presenting information.
Importing big amounts of data without impeding user experience.
Developing and maintaining the homepage, listing page, detail page, and timeline page load times.
Displaying reviews in an organized manner.
Creating a complete, feature-rich application within the allotted time frame.

Heading

38.5% Increase in Customer Engagement

Outcome

User engagement increased by 38.5% as a result of our emphasis on building a social area for them.

Heading

18.2% User Retention

Outcome

User retention increased significantly as a result of our focus on providing an ideal user experience.

Heading

Audience Expansion

Outcome

Our social media platform helped the customer significantly increase the number of audiences, which was very beneficial.

API & Microservices

Continuous Monitoring

Dedicated Teams

Digital Design & Branding

Digital Prototyping

DXP Strategy & Consulting

Mobile App Development

MVP Development

Performance Optimization

Product Design Strategy

Product-Market Fit

Support & Maintenance

UI Design & Implementation

Web Development

Amazon AWS

Browserstack

Drupal 8

Flutter

GIT

Postman

Media, Entertainment & Publishing

Designing a social media hub merged with an informative database containing details and statistics concerning movies and TV series.

contentauthor — Tue, 05 Sep 2023 06:27:16 +0000

Designing a social media hub merged with an informative database containing details and statistics concerning movies and TV series. contentauthor Tue, 09/05/2023 - 06:27

How we delivered a web platform to publish information about movies and TV shows while helping entertainment buffs connect with each other.

India

The client got in touch with us for the development of his basic idea into an MVP. In order to better understand the client's requirements, we conducted a product discovery workshop where we demonstrated our expertise in Product Design Strategy and Web Development. We showcased our ideas through a wireframe which we displayed in a pictorial format. Leveraging our proficiency in MVP Development and Performance Optimization, we emphasized the importance of a smooth user journey. This greatly impressed the client, who then decided to collaborate with us in turning their ideation into reality.

A database of information about films and TV shows that can be accessed online, including cast and crew lists, plot summaries, and ratings. For OTT and movie audiences, they aspired to create a one-stop resource for the quandary of WHAT, WHERE, & WHEN to WATCH. They even intend to offer a special platform where people may interact over films and TV series. The development of this platform aimed to help users make the right entertainment choices. Moreover, they want to be the top platform in India and the entire world for fostering connections amongst viewers who share a passion for certain films or television series.

Initially, the client had ideated an OTT guide delivering data related to movies and other entertainment shows. In addition, they wanted the design to embody a social media platform for users to connect and interact over such films and shows. Our technical aptitude, coupled with our skillful design team, helped bring the client's idea into reality.

We assisted them in overcoming a variety of business challenges via our collaboration and general engagement. The following stand out among them:

The first step was designing a conasolidted website representing an online database of information and details about various movies and TV shows. Owing to the large volume of information, we leveraged the expertise of our design team in addition to the client’s considerable input. This ultimately enabled us to easily integrate all the information in a pictorial format.
Data management was the next most important part of the project. The foremost concern was the vast database attached to the entertainment industry. We handled this by scraping data from the IMDb (Internet Movie Database) in a steady and organized manner. Next came the scrutiny surrounding X-Rated movies and TV shows. The primary issue was with movies and entertainment shows rated "X" in India but not in other countries. This made it difficult to filter the data being imported into our platform. So our team came up with the idea of incorporating country-specific parameters and filters to address this efficiently.
Handling the large amount of information attached to our project required an equally large server. Our qualified team recognized the impracticality of real-time data import in the initial stages. To resolve this, we bifurcated the data importation process into two parts, separately dealing with listing page data and detail page data, respectively.
Owing to the many components at play, we recognized the importance of managing the load time for the home, listing, detail, and timeline pages. For each respective page, we resorted to the following solutions—

Homepage: Here, data was supposed to be imported based on various parameters such as top-rated movies, latest releases, and more. The large number of films and entertainment shows negatively impacted the page's loading time. We resolved this issue by ensuring only 20 movies are fetched to the homepage for every parameter. We also included a lazy load to keep the speed intact and facilitate a smooth user journey.

Listing Page: The search results were overabundant, even with our option for Advance Filters. This compelled us to display information in batches of 20, where every scroll would show the next batch. As a result, we achieved our desired speed and efficiently promoted customer retention by preventing them from getting annoyed.

Detail Page: As the name suggests, this page supported a great volume of data, including movie details, comments, reviews, etc. We also included actions such as "Watchlist," "Seen," "Book Tickets," and more. However, information about "Related Movies" was the primary culprit when it came to increased load time. We addressed this by fetching data in batches and also added a section-wise lazy load to maintain the speed of the page.

Timeline Page: Lazy loading helped address the dilemma surrounding this page as well. We displayed fixed comments with every post, avoiding compromising on real-time data.

Our team dedicated special attention to building a solid review mechanism to showcase all user reviews in an organized manner. Since reviews were not as simple and straightforward as we had hoped, we proceeded with a bifurcation, according to the reviewers. At this point, we included four categories, namely "You," "Everyone," "Friends," and "Critics ."Here, "You" showcased the reviews provided by the user; "Everyone" showcased all the reviews provided by all users in general; "Friends" showed reviews by the user's friends and connections; and "Critics" showed the reviews provided by movie critics. It was important to build separate roles on the website to categorize such reviews, which we did.
Due to the platform's use of Drupal, it was rather difficult to manage real-time comments and responses without sacrificing load time. Additionally, every submission led to a page reload. This pushed us to customize the plugins and make use of jQuery to achieve a real-time comment and review mechanism without page load.
Our technological proficiency and design expertise enabled us to complete the development of the client's OTT guide platform within the given timeline. Following the client's requirements and specific instructions, we created a social platform where users can have individual profiles, followers, and more. We facilitated the appropriate display of information by building certain custom categories such as "Topics of the Day," "Trending Movies," etc. We also added some automated attributes like "Top Reviewer of the Month," which would help users socialize and maintain retention.

We effectively helped the client turn their idea into actuality by developing the OTT guide solution as they envisioned. Here are a few of the highlights:

A functional website for entertainment buffs delivering information about movies and TV shows.
An easygoing website with seamless navigation and good loading speed.
A social media solution for users to connect over their common attraction for entertainment.

Our collaboration paved the way for a robust and reliable professional relationship with the client. They wanted to postpone any major developments and focus primarily on establishing a Product-Market Fit. Meanwhile, our team has been entrusted with supervising Performance Optimization and Continuous Monitoring.

Flicksbuddy (Web) Testimonial

The client had envisioned an online web platform that would act as a guide to OTT platforms for users and enthusiasts of the entertainment industry. They wanted to design an online platform where the audience could ascertain what movie or TV show they should watch, which OTT platform they could watch it on, and when. They also wanted to create a secure space where movie buffs or entertainment fanatics could connect and communicate with each other, much like on social media platforms. Owing to our expertise in DXP Strategy and Consulting, MVP Development, UI Design and Implementation, and Web Development, we were able to flawlessly develop the product proposed by the client. As a result, we successfully turned their concept into reality.

1 year of Core Development followed by Application Development

Flicksbuddy (Web) Testimonial 2

Every business faces distinctive challenges that could reduce its efficacy or responsiveness. Here are a few examples of problems we encountered and surpassed while developing this project.

Designing a unified and comprehensive website.
Accumulating, managing, and displaying information in a streamlined manner.
Importing large volumes of data without hindering the user journey.
Building and maintaining the load time for the homepage, listing, detail, and timeline pages.
Displaying reviews in an organized manner.
Managing real-time comments and replies on the timeline and profile pages.
Developing a complete, feature-rich website within the given schedule.

Heading

38.5% Boost in Customer Engagement

Outcome

Our focus on creating a social space for users led to a 38.5% increase in user engagement.

Heading

18.2% User Retention

Outcome

Our emphasis on delivering a flawless user journey substantially increased user retention.

Heading

Audience Enlargement

Outcome

Owing to our social media platform, the client witnessed a considerable improvement in the number of audiences.

API & Microservices

Continuous Monitoring

Dedicated Teams

Digital Design & Branding

Digital Prototyping

DXP Strategy & Consulting

Mobile App Development

MVP Development

Performance Optimization

Product Design Strategy

Product-Market Fit

Support & Maintenance

UI Design & Implementation

Web Development

CSS

HTML

jQuery

Media, Entertainment & Publishing

Digital product scaling and team augmentation of a reputed online publishing company

admin — Tue, 10 Jan 2023 21:33:44 +0000

Digital product scaling and team augmentation of a reputed online publishing company admin Tue, 01/10/2023 - 21:33

Digital product scaling and team augmentation of a reputed online publishing company through effective DXP strategy & consulting

Online Publishing

USA, Canada

In depth CMS implementation, content moderation flow, advertisement module

Drupal 8

Domain Access Suite

Elasticsuite

Docker

Digital Ocean

Github

Confluence

The client is a reputed online publishing and business listing company. They were running sites with primitive proprietary CMSs and was facing increasing difficulty to maintain these websites. Particularly the three above mentioned websites were different versions of the same website as these are affiliate sites of the same parent company. There were three major focuses on the development - Ease of content editing, a very advanced advertising management feature and an impressive look and feel with interactive elements.

The website was running with primitive proprietary CMS and content editors were facing difficulty to maintain the content publishing to individual sub-sites. Particularly those websites were different versions of the same website (multisite) and were affiliated sites of the parent company.

Advance Content Management Features

The client wanted to have advanced content management features which shall be able to publish content in one or different sites (we call domains) by simply selecting while creating the content.

Detailed Content Flow

Also, there was supposed to be a detailed content flow wherein editors were able to create contents and submit for approval. Then an approver can go in make recommendations to the editors and this process can go on back and forth till all is good and the the publisher can go forward and publish the content to the site, at this point the content becomes actually visible to the end users.

Content Storage

Also each and every change made to a piece of content was to be stored as revisions. When required, publishers could revert back to an old revision.

Advanced Advertisement Module

There was an advanced advertisement module we created. The client had different 3rd party paid ads from various categories. Each of those ads had various tags. We needed to pull those ads which belongs to the ads in the present page being viewed and being able to be dynamically pulled in. So at a particular page, only the most relevant ads were supposed to be displayed.

We built a CMS with features like publishing content in different domains and implemented the facility where content can be stored as a revision and can be reverted back to old revision, advertising management feature, advanced advertisement module and an elegant look and feel with interactive elements. The website had different 3rd party paid ads from various categories where every ad had various tags. We required to pull those ads which belonged to the ads in the present page being viewed and being able to be dynamically pulled in. So at a particular page, only the most relevant ads were supposed to be displayed.

Storebrand Testimonial

Once you have found the product-market fit, it's time to scale up your product. By virtue of our team's extensive knowledge in digital product scaling, we were able to effectively assist the client to grow their online publishing platform into a mature product. Their team lacked technical expertise and knowledge and we were able to commission a dedicated development team for them in a matter of days, which helped them to achieve significant organic traffic growth, increase in customer retention and growth in advertisement revenues through our consulting & digital strategy.

2+ years of continuous development, ongoing support & maintenance

Storebrand Testimonial II

Cloud & DevOps

Continuous Monitoring

Digital Design & Branding

Enterprise Drupal Development

Incident Management

Minor Enhancements & Bug Fixes

Performance Optimization

Product Scaling

Support & Maintenance

Team Augmentation

UX Consulting & Audit

Web Development

Angular

Apache SOLR

Browserstack

Confluence

Docker

Drupal 8

Elasticsearch

GIT

Headless Drupal

JIRA

MySQL

Postman

Media, Entertainment & Publishing