Top Reasons to Choose WooCommerce For eCommerce Development Project

“E-commerce is a powerful means to connect the unconnected to global trade.” - Arancha González

As exaggerated as this one is to hear, it’s true! 

The value of eCommerce has significantly increased in recent times. And when it comes to building an online store, users expect it to be perfect in all aspects. Thus, there always remains a debate about which one to choose amongst those many eCommerce development platforms available in the market to build a feature-rich online store.

Well, as a business owner, you first have to understand that there are many factors that must be considered including business requirements when choosing an eCommerce platform. But that also does not mean you can’t evaluate a platform’s capabilities to build an exceptional eCommerce website. 

But since you’re here to know about the capabilities of WooCommerce as an eCommerce platform and why to choose it, we’ll fill you with all the right information about what all sorts of perks you get to build and manage an eCommerce website on WooCommerce. 

But before that, let’s give you some useful insight about WooCommerce through a few convincing facts. 

• There are more than 4,400,000 WooCommerce websites on the internet. 
• If we talk about all websites on the internet, WooCommerce powers 7.4% of them. 
• Do you know what’s the most popular plugin? Well, undoubtedly, it is WooCommerce with a 68% usage distribution. 
• Talking about all eCommerce sites available on the internet, WooCommerce supports 28.18% of them. 

Why Choose WooCommerce As an eCommerce Development Platform?

For a fact, WooCommerce isn’t actually an eCommerce development platform, but a plugin for WordPress eCommerce websites. It used to transform WordPress websites into online stores. Now, this also means that whatever benefits WordPress offers, a majority of can be enjoyed through WooCommerce as well. So, let’s have a look at the reasons why WooCommerce is the preferred choice when it comes to building an online store. 

• WooCommerce Comes With a Wide Range of Features

Since WooCommerce is powered by WordPress, which is obviously one of the most popular CMS platforms, it has an amazing range of features to support your eCommerce store. From making your online store mobile responsive to setting up a secure payment gateway to manage orders on the go, there are some amazing range of features that WordPress’s WooCommerce offers to its users who want to build an incredible eCommerce website. 

• You Can Use WooCommerce to Sell Anything

Well, the answer is there is no restriction when the question is about what types of products you can sell with WooCommerce, WordPress. WooCommerce offers great flexibility that allows you to not only sell physical products of any kind but digital products, subscriptions, or more. 

• WooCommerce Supports Powerful Analytics

Well, WordPress’s WooCommerce works in a different way than other eCommerce website development platforms. The platform works through analytics. Wondering what that means? It helps you know more and more about your customers and how they interact with your products through analytics. Since WordPress believes in giving all the freedom to make your eCommerce website development project a big success, you can also integrate third-party analytic tools such as Google Analytics with your WordPress eCommerce website. 

• It’s Free!

One of the best things about WordPress’s WooCommerce is that it is absolutely free. Just imagine, what are the odds of getting the best services in a particular category and that too free of cost? And when it comes to the question, why choose WooCommerce or go for WordPress eCommerce development, well, the cost factor must be considered, specifically when you have a small retail business. 

• WooCommerce is Highly SEO-Friendly

In this competitive digital world, building a powerful eCommerce website isn’t just enough to increase conversions and sales. There are a number of things that go hand-in-hand to get actual results. And one of them is search engine optimization. Thus, it becomes important to take care of the SEO factor along with the eCommerce website development in order to create an exceptional online store and make it work in the market. 

Now it comes to website optimization, the game of WordPress SEO is on another level. And since WooCommerce is a part of WordPress only, you can expect to enjoy all the benefits even when building an online store with WordPress’s WooCommerce. However, the aim to make the most of WordPress’s SEO tools vouch as one of the most important reasons to hire a professional WordPress eCommerce website development company. 

• WooCommerce Has The Most Easy Set-Up

If you’re in no hurry to create a WordPress eCommerce website, well, that’s indeed great considering you have all the time to harness the power of WordPress’s WooCommerce. But if you’re in a dire need of an online store for your retail business, well, WooCommerce has got you covered even in that stressful situation. 

WordPress’s WooCommerce is an easy-to-use tool that allows you to set up an online store within just 30 minutes, literally. This is because WordPress is a highly customizable platform where you can make changes in almost every part, be it themes, colors, fonts, or more. However, building an eCommerce store in such a short time surely won’t guarantee a powerful website. For that, you will need professional WordPress eCommerce website development services from an experienced WordPress development company. 

• WooCommerce Is Made For International Selling

Wondering what’s so special in WooCommerce that it is said to be made for international selling when almost every eCommerce website development platform in the market is internationally renowned? Well, just to let you know, international selling has nothing to do with the platform’s popularity. Rather, it is all about the features that a particular eCommerce website development platform offers such as global shipping, international payment gateway, international transactions, and more. 

• It Has Highly Customizable Features and Themes

WooCommerce offers a gamut of features and themes for a business that chooses WordPress eCommerce development. With the help of those themes and features, surely you can create a highly responsive online store. But that’s not all! The platform also gives you the option to customize features and themes to help you create a WordPress eCommerce website as per your business requirements. 

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Having said that, now you know all the important reasons why choosing WooCommerce or WordPress eCommerce website development can be a great decision for your business. And if you have made up your mind, well, you will definitely need professional help from an experienced firm. Talking about that, Auxesis Infotech is a leading WordPress development company that also has a specialization in WooCommerce development. We have immense experience and great exposure working in the WordPress development industry and delivering the best quality services to businesses worldwide.